BMW Knows how to Cater to New Demographics
This year is going to be an exciting one for the BMW brand. The arrival of the new 2014 BMW i3 is letting BMW show-off its EV chops, and the upcoming BMW i8 will certainly wow. Not only are we excited for these futuristic models, but we also the 2015 BMW 2 Series Active Tourer.
The green vehicles were a new venture for BMW, and this model is also a foray into front wheel drive and family style automobiles.
We realize some people might may question this direction BMW is taking (i.e., front wheel drive), but the automotive industry…